Practical guides, benchmarks and product updates to help Shopify brands turn one-time shoppers into loyal, repeat customers.
Your Black Friday / Cyber Monday playbook — points multipliers, VIP early access, store credit and post-BFCM win-back to turn deal-hunters into repeat customers.
A 25-point checklist across program foundations, rewards, storefront visibility, marketing and measurement — so you enter BFCM ready.
A six-step guide — timeline, growing members early, a margin-friendly offer, visibility, marketing and the post-BFCM win-back.
Double or triple points for a short window — the margin-friendly BFCM offer that lifts order value and pulls shoppers back. Set multipliers, tiers and guardrails.
A step‑by‑step framework for designing a loyalty program that actually moves repeat‑purchase rate — program types, earn & redeem economics and a launch plan.
The most useful, frequently‑cited loyalty and retention stats for Shopify brands — with sources.
Build daily habits by giving points for store visits and on‑site engagement — not just purchases.
Redeeming points and showing VIP perks right inside the Shopify checkout — now live.
How AI predicts churn and personalises rewards — and how Shopify brands can get AI‑ready.
Why emotional loyalty beats transactional loyalty — and how to build it on top of points.
The game mechanics that make loyalty habit‑forming — and how to apply them on Shopify.
Recipes for triggering points, win‑back flows and VIP announcements automatically.
Give in‑store and online customers a single, seamless rewards experience.
Proven tactics — loyalty, referrals, subscriptions and win‑back — plus the metrics that prove they work.
Why referred customers convert better and cost less — and how to run a program that performs.
LTV, repeat‑purchase rate, redemption, churn and AOV — what to track and the lever each one points to.
Join Shopify merchants getting our best loyalty & retention insights — no spam, unsubscribe anytime.